Innovation and creativity are the keywords of CIM, an Italian partner of the leading luxury fashion houses
GlamCim, the rhinestones made in Italy produced in-house by CIM Italy, certified in compliance with the most stringent sustainability regulations according to the demands of luxury brands, is confirmed as a major player at Lineapelle. “Compared to the first 2023 edition of the fair, we have expanded our range with a portfolio of more than 30 colors,” says Director of Sales Sophia Piotti, “soon to be presented to our clients in a carefully curated and appealing way. The new crystal rhinestone is already attracting wide interest due to its competitiveness in terms of price/quality ratio. Designed in different sizes in the versions with staple, self-piercing rivet or rivet head + shank, it is an optimal alternative to the proposals currently available on the market, as it satisfies the needs of those who are looking for an intermediate item between a Swarovski and a cheap product.”
The company, based in Cernusco Lombardone (Lecco province) and specialized in the production and marketing of small metal parts, is investing in other interesting projects. “Apart from shapes and sizes, 90% of the studs on the market are made of sheared brass,” continues Sophia Piotti. “We plan to differentiate the traditional product by using unusual materials for an unexpected result. Enameled, mother-of-pearl, in authentic treated olive wood: “The latter, for example, are complex studs to make, quite expensive, but above all unique. We tested their resistance in a climatic chamber and to abrasion according to the Martindale method before submitting them to the fashion houses for approval.” As far as hotfixes are concerned, Piotti concludes, “we have created a new portfolio that mixes the classic transparent rhinestone with a category of matt effect rhinestones called Frosty. This combination gives rise to plays of light and special effects of great refinement. Another new item being really successful”.
Sophia Piotti, Director of Sales, with Riccardo Mezzetti, Area Manager, at the CIM Italy stand at Lineapelle
Thermoadhesive rhinestones with frosted effect
Enameled, mother-of-pearl, olive wood: the new CIM Italy studs are made of alternative materials
GlamCim rivets