At Tanning Tech in Milan, Microfilm, specialized in the production of foils for hot stamping and polyester films for leather and fabric finishing, presented its innovations for the coming months of 2024
Important innovations for Microfilm, leader in the production of foils for hot printing and specialized in the printing and treatment of polyester film for leather and fabric finishing.
The company, headquartered in Brendola, in the tanning district of Arzignano, attended for the first time Simac Tanning Tech, held in Milan last September 19 – 21, 2023.
A change of strategy that Rosanna Lovato, Export Manager of Microfilm, explained to us: “For several years and till last February we’ve been used to attend the fair Lineapelle,” her words during the event, “being listed under the ‘Accessories’ category. Since the items we produce are very unique, we mainly target tanneries and, more specifically, those in a more complex and specialized sector; that’s exactly why we asked for and obtained a space in the Tanning Tech Hall, since we do not offer products defined as ‘Accessories’ but a broader and more integrated system intended mainly for the leather sector. This choice was made by our owner, President Giuliano Sambugaro, who considered it more meaningful for us to attend the Tanning Tech fair, along with tanning entrepreneurs. In the final assessment, we can say that we are satisfied with the attendance and contacts we made during the event, both in terms of the interest shown by a different category of visitors and for our products, which were widely appreciated”.
In the booth of the Vicenza-based company, the sign MicroBase was prominently displayed with the following statement: ‘Uniform, low- thickness transfer primer. Minimizing the use of finishing chemicals resulting in a drastic reduction in costs, emissions and pollution.’ “The main innovation this year,” Ernesto Salvioni explained, “is called MicroBase, which is a film that can improve the final appearance of the product. At the fair we displayed an imperfect leather, on which we wanted to differentiate and highlight three different and successive steps: without Microbase, with Microbase and with finished Microbase. It was evident how this system is able to smooth out many imperfections, improving the quality and also the appearance of the leather, with a very high-quality feel”.
Microfilm strategies for next year are already defined. In this regard, the latest participation in the fair has also been studied in detail. “In a period like this,” adds Salvioni, “our strategy is to offer different types of products, in particular patterns, foils, transparent sequins, solid lacquers, to which we add innovative lacquers that are able to change the appearance of the leather, improving it considerably. During the exhibition, we presented a complete range, thus only highlighting the main products, as it would have been impossible to include them all in the catalogue. We believe we are ready for 2024: the aim is always to develop something new, as we believe that above all, innovation is what makes the difference on the market and ensures that a brand always stays in step. As far as market demands are concerned, we deal directly with clients, from whom we ask for suggestions, such as proposals for new designs, new variations and new colors. Our ability, but also our skill, is that we have long- standing customers who have achieved excellent results and who keep on believing in us.
The business areas of Microfilm are vast and diversified. “As far as the leather sector is concerned,” concludes Rosanna Lovato, “we mainly work in the Arzignano district in Veneto and the Santa Croce district in Tuscany. Our export quota is high: about 50% of our sales are made to foreign markets, where we have already been working for years, increasingly consolidating our presence in several countries, especially in the Mid and Far East, in particular Turkey, India, Pakistan and Indonesia, in the North and South American area, without forgetting Europe, where we are present in many countries and especially in the Mediterranean region. With regards to the textile sector, which also guarantees significant figures, we mostly work in the province of Como and in the Puglia region.”
