Sheme, the first Chinese luxury brand for women’s shoes

Sheme's Dna - the combination of traditional culture and international fashion trend

The core value of Sheme design and production is the “art of walking” with outstanding sexy shoes whose style is characterized by traditional Chinese cultural elements and traditional Chinese handicrafts such as Sichuan embroidery (an intangible cultural heritage), thus representing the essence of national and historical culture, always in line with the latest fashion trends.

From 2008 to 2014, Sheme design inspiration focused on Chinese traditional cultural totems such as Plum blossom, orchid, bamboo, chrysanthemum, peony, lotus and the Imperial Palace. Afterwards, from 2015 to 2020, beautiful patterns were inspired by the Book of Songs, an ancient Chinese literary work.

The birth of Sheme

Linda Liu is an entrepreneur and designer from Chengdu, renowned in the shoe industry as elite footwear maker. The inspiration of her brand Sheme can be traced back to a trip in Kenya in year 1997, where she saw a spectacular scene of a thousand flamingos flying in the sky.

The color of their feathers generated from the red oozing from the blood represents a beautiful, elegant, romantic and passionate story of vitality coming from inside that impressed Linda very much and inspired her collections of elegant shoes addressed to independent and aristocratic women all over the world.

Linda Liu

Linda Liu

Sheme starts a new theme design series of “56 nationalities in China”

The series of “Gagea Lutea, Legend of snowland” made its debut at the Italian MICAM international exhibition. The latest “Lhoba Secret Land” series launched in the spring/ summer of 2021 and inspired by the Lhoba ethnic culture and the “Gagea Lutea, Legend of snowland”series launched in the autumn and winter of 2021 and inspired by the Tatar culture, were introduced on this occasion too.

For the next 28 years from 2021 to 2048, Sheme collections will focus on the cultural totems of 56 ethnic groups in China. The prestigious limited edition of “Gagea Lutea, Legend of snowland” displayed at MICAM has been manufactured in Sheme Workshop with ancient Sichuan embroidery and more than 15000 Swarovski crystals that have been sticked on with highly experienced craftmanship.

In addition to the limited edition version, this collection offers different models for leisure meeting the needs of women in different situations. Last but not least, “High heels for running” is another line designed by Linda for women in the workplace.